Page Speed is vital to user experience. It affects the tangible: bounce rate and user experience, ultimately affecting your search engine rankings. More, it has a qualitative effect. How your clients perceive and talk about your brand is essential to business. A slow site speaks volumes.

Many well-designed, beautiful websites have yet to be seen. They’re too heavy. Your potential clients won’t wait for your logo and typography to load. That clever javascript section? Too bulky.

What if there were a way to achieve all the best design features and a fast website? NitroPack is an excellent solution.

https://nitropack.io/blog/post/how-nitropack-works

They consolidate the processes all web developers should take into one tool. Achieving the results they provide is time-consuming and sometimes technically difficult. You must optimize your code, set up caching and a content delivery network (CDN), lazy load your media assets, and more.

NitroPack handles all of this work.

When I began designing an e-commerce store for Retro Vibes Collective, I knew it would take up a lot of space. I researched many options, including Cloudflare, JetPack, and WP Rocket, and ultimately landed on NitroPack. I knew most of Retro Vibes’ traffic would be local and on mobile devices.

Before buying a service, I try all of the free ways to reach a solution. There comes a point when the risk is greater than the reward. With every line of code you modify and plugin you attach, you’re creating unknown consequences. Some of those consequences can end your business. Plugins and third-party solutions from questionable providers broaden your site’s attack service. Errors in how you adopt and maintain tools can have devastating consequences. You want to build client security, confidentiality, and trust in any environment. E-commerce sites are their own beasts. Any site accepting payments is a doozy.

A comprehensive solution like NitroPack helped me rest easy. Visitors to the Retro Vibes’ site experience a quick and easily navigable storefront. Page Speed would not keep someone from purchasing.

When thinking of page speed, it’s essential to understand that we’re thinking of load time, sure, but more. Interaction is key.

Upon clicking a link or entering a URL, the user’s browser sends a request to the website’s server, initiating the page loading process. The server processes the request, retrieves the necessary files, such as HTML, CSS, JavaScript, and images, and sends them back to the user’s browser. The speed at which these files are transferred and rendered affects the user’s perception of the website’s responsiveness.

People are impatient. Having something happen on the page is important but can only get you far. Think of times when you’ve had a poor connection and are attempting to load images on your Facebook or Instagram. You continue to scroll further in the hopes that something will happen. You try in vain to find an image you can open or download. It’s frustrating when it’s slow.

Your customers treat your page the same way. They want to see something happen quickly and then access the needed areas. NitroPack achieves both speed and interactivity.